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Equality

Golf Gets Its Biggest-Ever Purse for Women With New Sponsor Deal

The next U.S. Women’s Open will have $10 million in prize money with backing from ProMedica, with plans to boost payouts even more in coming years

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Women’s golf is getting its largest-ever purse with a new sponsorship deal that nearly doubles payouts for one of the tour’s marquee events.

ProMedica Health System Inc. will sponsor the U.S. Women’s Open in a long-term agreement that will make the event one of the highest-paying championships in all of women’s sports. Starting at this year’s tournament in June, golfers at the Pine Needles Lodge & Golf Club in North Carolina will earn a total of $10 million, up from $5.5 million last year. Organizers plan to raise the purse to $12 million over the next five years, which may force other events on the schedule to try to keep up.