Three former Goldman Sachs Group Inc. bankers have secured the backing of Edward Eisler for a media startup that looks to challenge blogging platforms like WordPress and Substack Inc.
Traders Alfred Mallol and Majid Sebti, as well as software engineer Joan Cots have raised $5 million in early funding for Excerp, according to a statement Wednesday. Among the backers of the friends-and-family round is hedge fund manager Eisler, another ex-Goldman executive.