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Facebook Keeps Fans on Wall Street Despite Deepening Selloff

  • Stock under pressure as content policy, strategy face scrutiny
  • Analysts focus on stock valuation and growth in digital ads
Facebook Set for Debut After IPO Seals $104 Billion Value

Photographer: Scott Eells/Bloomberg

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Wall Street has remained resolute in its support of Facebook Inc.’s stock ahead of its earnings report on Monday despite a barrage of negative headlines and steady decline for its share price.

Some 80% of analysts tracked by Bloomberg recommend buying Facebook shares, while only 5% have the equivalent of a sell rating. That kind of positive consensus is common for the biggest tech names -- for example, every Amazon.com analyst recommends buying the stock -- but Facebook stands out after shares suffered a record six-week decline, pushing the price near the lowest level since May.