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Endeavor’s IMG Links With EBay on Sports Collectibles, Cards

  • Online marketplace to list exclusive items from January event
  • Endeavor recently invested in card business of Fanatics

Endeavor Group Holdings Inc. is teaming up with EBay Inc. to sell sports memorabilia around a series of live events as the media agency dives deeper into the booming collectibles business.

The partnership revolves around the Mint Collective, an event from Endeavor’s IMG division and memorabilia investing platform Collectable, that’s scheduled for January in Las Vegas. EBay will list unique inventory for the event and the brand has also signed on as a sponsor.