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LinkedIn Testing Paid Online Events as Potential New Moneymaker

  • Move would build on the growth of events business during Covid
  • LinkedIn’s plan was revealed within the code of its iPhone app

LinkedIn is testing the idea of letting users charge for virtual events hosted on its platform, potentially creating a new moneymaker for both the social network and its users. 

The test involves a small group of users, and the company hasn’t decided whether to roll it out more broadly, the Microsoft Corp. division said in a statement Monday. LinkedIn is still exploring the approach, including how much -- if anything -- it will collect from hosts.