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MarketsCryptoFidelity Digital Assets to Increase Staffing 70% by Year EndMore financial advisors, family offices are eyeing coinsSurvey: Many investors may be interested in products like ETFsPhotographer: Alex Tai/ SOPA Images/LightRocket/ Getty Images ByOlga Kharif+FollowSeptember 13, 2021, 1:00 PM UTCUpdated onSeptember 13, 2021, 3:37 PM UTCFromFollow @crypto Twitter for the latest news.Financial advisors, family offices and other institutional investors are increasingly jumping into crypto, and Fidelity Investments is growing its digital assets team and looking to expand its cryptocurrency-related products in response.