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Billionaire Nixon’s Family Office Plans to Boost Crypto Bets

  • Nixon co-founded price-comparison site
  • Entrepreneur’s family office looking to hire crypto analyst
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Billionaire Simon Nixon wants to bolster his crypto investments as more of the world’s ultra-rich embrace digital assets.
His family office -- Seek Capital -- is aiming to increase its “allocation to crypto as we feel it is an important area for the future,” Adam Proctor, a managing director for Nixon’s London-based firm said in a statement. It’s looking to hire an analyst to focus on the sector, said Proctor, who joined this year from Citigroup Inc.’s private bank.