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Jay-Z Joins New York Sports Gambling Bid Alongside Fanatics

  • Fanatics moving beyond merchandising into gambling, media
  • Sports betting is latest new venture for rapper, entertainer
Jay-Z
Jay-ZPhotographer: Alberto E. Rodriguez/Getty Images

Jay-Z wants in on the action in his hometown.

The rapper and founder of entertainment company Roc Nation LLC has joined sports-merchandise giant Fanatics Inc. in a bid to get into the mobile sports betting business in New York as the state opens its lucrative market, two people familiar with the matter said.