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Credit Card King Eyes Comeback as 100,000 Point Bonuses Return

  • Citigroup plans to re-enter market for acquiring new accounts
  • JPMorgan boosts product marketing, BofA card applications rise
Photographer: Mark Kauzlarich/Bloomberg

The king of cards is eyeing a comeback.

Citigroup Inc. -- the world’s largest credit-card issuer -- is looking to jump start efforts to acquire new cardholders after the pandemic caused it to curtail such activities last year.