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Movie Theaters in Asia Are Thriving Despite Covid, Imax CEO Says

  • Company saw record sales in Japan over New Year’s weekend
  • Demand rebound in Asia is positive sign for U.S., Imax says
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Imax Business Very Strong in Asia, CEO Gelfond Says

While the U.S. box office continues to suffer under the heel of the pandemic, theaters on the other side of the Pacific are attracting customers in droves.

In Japan, a record number of people saw movies in Imax Corp. theaters over the weekend, according to Chief Executive Officer Rich Gelfond. In China, December ticket sales at the company’s big-screen theaters jumped 28% from a year earlier, when few people had heard of the novel coronavirus.