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Amazon and Apple Eye Historic $100 Billion in Holiday Quarter

  • Amazon’s Prime Day and Apple’s iPhone 12 are sales drivers
  • Walmart has consistently reported revenue above this level
Amazon.com Inc. Fulfillment Center Prepares For Prime Day
Photographer: Chris Ratcliffe/Bloomberg

The holiday season could be historic for two of the stock market’s biggest names, with sales that are expected to surpass a milestone that has rarely been reached in Wall Street history.

Amazon.com Inc. and Apple Inc. are each expected to report revenue above $100 billion in the fourth quarter of 2020, putting them into rarefied air and underlining their market dominance.