Skip to content
Subscriber Only

Google to Increase Push for Apps to Give Cut of In-App Purchases

  • Google and Apple’s 30% cut of purchases is under scrutiny
  • Google to update developer rules to emphasize requirement

Google plans to push harder for developers to give the company a cut of in-app purchases through its Play app store, according to people with knowledge of the move.

The Alphabet Inc. unit plans to issue updated guidelines as early as next week that clarify a requirement for most apps to use Google’s billing service for in-app content downloads, game upgrades and subscriptions. This system gives the company a 30% cut of purchases inside of apps on Android.