Skip to content
Subscriber Only

Micromobility Isn’t Dead

Shared electric scooter and bike companies took a big hit at the start of coronavirus lockdowns—but business is now picking up.

Spin scooters. 

Spin scooters. 

Photographer: Brittani Medeiros/Spin

An industry that seemed existentially threatened at the start of the pandemic is showing signs of life.

In American and European cities that have made progress on reopening their economies, demand for electric scooter, bike, and moped rental services is growing, several companies have reported. Ford Motor Co.’s scooter subsidiary, Spin, has seen an increase in absolute ridership in a handful of cities where lockdown restrictions have eased, including Baltimore and Detroit, the company said. Rival Lime reported record growth in new user signups and in ridership in some cities; its fleet in London hit 4.5 trips per vehicle per day in June, more than double pre-pandemic averages, according to a recent blog post by Wayne Ting, Lime’s chief executive officer.