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The Limited-Edition Schwinn Collegiate Bike Is a Pandemic Treasure

Impromptu ice cream jaunts here we come.

Only 500 Collegiates will be made. They’ll be available exclusively at walmart.com, beginning on Aug. 10.

Only 500 Collegiates will be made. They’ll be available exclusively at walmart.com, beginning on Aug. 10.

 

Photographer: Frank Frances for Bloomberg Businessweek

Adult bikes are often built to fulfill a singular purpose: racing along well-paved roads, bashing down mountain trails, or hauling cargo around town. But some exist for the beautifully broad aim of giving pleasure. The limited-edition Schwinn Collegiate ($998) takes up that mantle. Celebrating the 125th anniversary of the brand, the bike was inspired by the company’s lightweight 1965 Collegiate Deluxe and looks like a modern hybrid, the kind of rig you might hop on for a weekend excursion on a bike path.

THE COMPETITION