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HBO Max Strikes More Distribution Deals in Advance of Launch

AT&T CEO John Stankey

AT&T CEO John Stankey

Photographer: Presley Ann/Getty Images

AT&T Inc. signed deals with more pay-TV providers to distribute the upcoming HBO Max streaming service, though the telecom giant has yet to reach agreements with Comcast Corp. and Roku Inc., two of the industry’s biggest players.

AT&T’s WarnerMedia said Wednesday it signed deals with cable companies such as Cox Communications Inc. and Altice USA Inc., as well Verizon Communications Inc. and a consortium of smaller cable and internet providers.