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Nintendo to Ask Suppliers to Boost Switch Production

  • It’s aiming for output of 22 million units this fiscal year
  • Nintendo is trying to sate demand during the pandemic

Photographer: Troy Harvey/Bloomberg

Nintendo Co. has asked its partners to increase Switch production to sate a surge in global demand during the Covid-19 pandemic, but a lack of key components like memory may curtail efforts to boost output.

The Kyoto-based company has instructed suppliers to meet a revised forecast for 22 million units in the fiscal year ending March 2021, people familiar with the matter said, asking not to be identified discussing private targets. That’s about level with the previous year but up from a previously planned slight decrease in production of the three-year-old console. Sales of previous devices -- including the ultra-popular Wii -- typically begin to slow from their fourth year in the market.