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Kodak Is Having a Comeback Moment as Oscars Embrace Film

  • Sales of celluloid rise steadily even amid digital boom
  • Host of its own awards, Kodak has five films up for Oscars
Greta Gerwig at the Kodak Film Awards on Jan. 29.
Greta Gerwig at the Kodak Film Awards on Jan. 29.Photographer: JC Olivera/Getty Images

Eastman Kodak Co., the once-bankrupt maker of photographic film, has seen sales to Hollywood rise for five straight years as directors with clout fight to keep the medium in use.

Four of the nine films nominated for best picture at Sunday’s Academy Awards were shot on Kodak film: “Once Upon a Time...in Hollywood,” “Little Women,” “The Irishman” and “Marriage Story.” A fifth picture, “The Lighthouse,” is nominated for best cinematography.