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Snap CEO Spiegel Says TikTok Could Grow Bigger Than Instagram

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The Company Behind TikTok Is Taking Over the World

Snap Inc. Chief Executive Officer Evan Spiegel says TikTok could become bigger than rival Instagram.

Chinese giant ByteDance Inc. has emerged as the world’s most valuable startup on the explosive popularity of TikTok, known as Douyin locally, where users share short clips of lip-syncing and dance videos. The short-form video service has about 400 million active users daily, a Niko Partners analyst estimates.