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Ford Explorer Sales Plunge 48% as Bumpy Launch Stifles Supply

Bloomberg business news
Grim Start to U.S. Auto Sales Stirs Alarm

A difficult new model launch caused Ford Motor Co.’s Explorer sales to crater in the third quarter, plummeting 48%.

U.S. sales chief Mark LaNeve said dealers were short of Explorer inventory this summer and demanding more of the high-profit SUV. But the situation is improving as Ford’s factory in Chicago starts getting up to speed.