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Apple Readies Camera-Focused Pro iPhones, New iPads, Larger MacBook Pro

The iPhone maker is weeks away from revamping its most important products. 

Apple Inc. Kicks Off Product Blitz With IPhone Xs Line And Watches 
Photographer: David Paul Morris/Bloomberg

Apple Inc. is readying a clutch of new hardware for the coming weeks and months, including “Pro” iPhones, upgrades to iPads and its largest laptop in years.

The Cupertino, California-based technology giant is planning to announce three new iPhones at an event next month, according to people familiar with the situation. The handsets will likely go on sale in September, contributing to fiscal fourth-quarter sales. But the real test will come in the crucial holiday season. That’s when the company is banking on a combination of new hardware, software and services to drive revenue higher, following a huge miss at the end of last year