Skip to content
Subscriber Only

Goldman and Facebook Confirm Geneva as Hot Ticket for Summer

  • MSC is also adding 300 jobs at cruise business in Swiss city
  • Geneva attracts firms after approval of corporate tax reform
A boat passes in front of buildings on Lake Geneva in Geneva.
A boat passes in front of buildings on Lake Geneva in Geneva.Photographer: Stefan Wermuth/Bloomberg
Updated on

Sunbathers flocking to Geneva’s new lakeside beach could soon face competition for the best spots on the pebbles after Facebook Inc. and Goldman Sachs Group Inc. committed to investments in the city.

On June 18, Facebook said the organization overseeing its new cryptocurrency would be based in Geneva, initially in a shared office that once housed private bank Coutts & Co. Two days later, Goldman announced plans to hire as many as 25 staff for its revamped wealth management business in the Swiss canton. That coincided with the cruise division of billionaire Gianluigi Aponte’s MSC Mediterranean Shipping Co. saying it would add 300 positions at its Geneva headquarters.