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Nissan Cuts China Sales Outlook as Car Market Sputters

  • Joint venture with Dongfeng said to lower 2022 sales forecast
  • Revision signals that China downturn may be an extended one
Media Preview at the Guangzhou Auto Show
Photographer: Qilai Shen/Bloomberg
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Carlos Ghosn went all-in on China by approving a plan to invest $9 billion, yet his successor at Nissan Motor Co. appears to be rolling that back amid signs the world’s biggest car market is beginning an extended downturn.

Nissan is cutting a future target for China car sales by about 8 percent, people familiar with the matter said. Nissan and Dongfeng Motor Corp. now forecast their joint venture will sell 2.39 million vehicles in 2022, the end of the current mid-term plan. That’s a reduction of more than 200,000 units from the previous target, the people said.