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Joe & the Juice's Private Equity Owners Considering IPO in 2019

  • Valedo, General Atlantic to pick IPO advisers in first half
  • Firms to seek about $1.5 billion valuation in U.S. listing
Joe & the Juice in Copenhagen.

Joe & the Juice in Copenhagen.

Photographer: Francis Joseph Dean/REX/Shutterstock

Updated on

The private equity owners of Joe & the Juice are considering an initial public offering toward the end of 2019 for the health-food chain targeting young professionals and hipsters, people familiar with the matter said.

Valedo Partners, based in Stockholm, and U.S. buyout firm General Atlantic have begun internal preparations and could appoint banks in the first half of 2019, the people said, asking not to be identified because they weren’t authorized to speak publicly. No final decisions have been made, they said.