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Toys ‘R’ Us Lenders Plan Brand Revival

  • Funds under fire for liquidation lead reorganization effort
  • Plan would form new company to invest in retail businesses
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Inside the Rise and Fall of Toys 'R' Us
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Geoffrey the Giraffe may be coming back to life.

The Toys “R” Us Inc. lenders that took control of the retailer during its liquidation -- and have faced criticism for their role in the shutdown -- are now working on resuscitating the brand, according to new court documents.