Kenya Plans to Court Ryanair, easyJet to Boost Beach Tourism
State targets 18% rise in visitors this year, secretary says
Tourism is nation’s third-biggest foreign-currency earner
Kenya plans discussions with low-cost airlines such as Ryanair Holdings Plc and easyJet Plc to begin flying to the East African nation famous for its beaches and safaris, its tourism minister said.
Tourism is one of the country’s biggest generators of foreign exchange after remittances and agricultural exports, and earned the nation 119.9 billion shillings ($1.2 billion) last year, according to the Kenya Tourism Board.