Hershey to Spend $500 Million Making More Sustainable Kisses
- Cocoa program will focus first on Ivory Coast, Ghana
- Initiative comes after price rout that hurt producers
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Hershey Co. is spending $500 million in the hopes of producing its iconic chocolate Kisses from more sustainable cocoa.
Through its so-called Cocoa for Good program, the company will invest the funds through 2030 to support four key areas: nourishing children, empowering youth, building prosperous communities and preserving natural ecosystems. The initiative’s goals include eliminating child labor and increasing shade-grown cocoa, which can be productive for as much as 15 years longer than plants grown in full sun.