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Ryanair Hits Back With Summer Fare War Pledge, Union Warning

  • Carriers banking on softer price competition mistaken: CFO
  • Investors should prepare for labor disruptions, ‘adverse PR’
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Ryanair CFO Neil Sorahan discusses the impact of rising fuel costs on the airline.(Source: Bloomberg)
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Ryanair Holdings Plc is girding for battle with its pilots and competitors alike.

The budget carrier is committed to a price war in the crucial summer period, in an attack on the likes of EasyJet Plc, which has said easing competition will help mitigate higher fuel charges. At the same time, Chief Executive Officer Michael O’Leary warned Monday he’s prepared to endure pilot walkouts rather than bend to union demands that would threaten the low-cost giant’s business model.