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Sony Promotes Kenichiro Yoshida to CEO, Hirai Named Chairman

  • Both executives were instrumental in Sony’s turnaround
  • Hiroki Totoki to replace Yoshida as chief financial officer
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Sony Lifts Full-Year Operating Income Forecast

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Sony Corp. will promote Kenichiro Yoshida to chief executive officer, rewarding its finance head for helping to restore earnings and the balance sheet of the Japanese electronics icon.

Kazuo Hirai will step down to become chairman of the Tokyo-based company, while Hiroki Totoki will become the new chief financial officer, Sony said in a statement Friday. The changes will take effect April 1. Sony shares rose 2 percent after the announcement.