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NBC Faces High-Stakes Decision for Lauer’s ‘Today’ Replacement

  • Network could tap Geist, Kotb or Daly as permanent co-hosts
  • Lauer ranked poorly in one industry measure of likability
Matt Lauer

Matt Lauer

Photographer: Slaven Vlasic/Getty Images North America
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For NBC, Matt Lauer’s firing for sexual misconduct couldn’t have come at a worse time.

After years of morning TV dominance, the face of the “Today” show for two decades is suddenly gone at a time when NBC’s crown jewel is locked in a fierce ratings battle with ABC’s “Good Morning America.” NBC was also preparing for the high-profile Winter Olympics in February, when Lauer was likely to anchor much of the network’s coverage.