Sticking With Apple’s ‘Super Cycle’ Pays Off Again

Owning Apple Inc. for the two months following a “super cycle” product launch proved once again to be profitable for investors. After a slow start, the stock has outperformed the Nasdaq Composite Index by 3.4 percent since the Sept. 12 unveiling of iPhone models 8 and X. A similar pattern was seen in the 2014 move to the iPhone 6 from the 5, when analysts anticipated strong demand for upgrades and shares beat the market by 9.5 percent in the following 60 days.

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