Why Mayweather-McGregor Boils Down to ‘The Money Fight’
Saturday’s prize matchup between Floyd Mayweather and Conor McGregor has been dubbed the “The Money Fight” for good reason. The $99.95 high-definition price tag on CBS Corp.’s Showtime is the highest ever charged for a pay-per-view event. ESPN.com estimates it will attract about 5 million viewers and a record $475 million in PPV revenue, easily topping 2015’s $424 million Mayweather-Pacquiao bout. And let’s not forget tickets to the T-Mobile Arena, sponsorships, simulcast rights, merchandise and the myriad peripheral activities -- gambling, hotel stays, meals -- leading up to the big day on the Las Vegas Strip.