Celebrity-Favorite Mavi Jeans Said to Hire Goldman, BofA for IPO

The owners of Turkey’s Mavi Jeans, the brand that claims to be a favorite of celebrities including Lady Gaga and Adriana Lima, have hired Goldman Sachs Group Inc. and Bank of America Corp. to work on an initial public offering, people familiar with the matter said.

Turkven Private Equity and the Akarlilar family mandated banks for the listing, which could value the company at about $800 million, including debt, the people said, asking not to be identified because the talks are private. No final decisions have been made and the owners may decide to postpone or cancel a listing.

Representatives for Turkven and Goldman Sachs declined to comment. A representative for Bank of America didn’t respond to requests for comment. Mavi didn’t have an immediate comment.

The listing could be the largest Turkish IPO in years. Companies have raised about $508 million from initial share sales since 2015, according to data compiled by Bloomberg. The largest was insurance provider Avivasa Emeklilik & Hayat AS’s listing in Istanbul in 2014, which valued the company at 1.68 billion liras ($465 million), the data show.

Turkven bought a stake in Mavi in 2008, according to its website. The Turkish firm has more than 390 stores and is available from 5,000 locations in 50 countries.

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