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Fast Fashion Fading as H&M, Zara Shine Light on Industry Strains

  • H&M monthly sales decline for first time in four years
  • Inditex profitability shrinks to lowest in eight years
T-shirts sit on display rails inside an H&M retail store in Stockholm, Sweden.

T-shirts sit on display rails inside an H&M retail store in Stockholm, Sweden.

Photographer: Johan Jeppsson/Bloomberg

Fast fashion is getting tougher.

Zara owner Inditex SA said on Wednesday that profitability shrank to an eight-year low. Main rival Hennes & Mauritz AB reported the first monthly sales drop in almost four years. Shares of both retailers sank.