A Merger That Trump Derided as a Candidate Pushes Forward: QuickTake Q&ABy and
Federal antitrust officials looking at the proposed $85.4 billion merger of AT&T Inc. and Time Warner Inc. are still reviewing whether it might hurt consumers. The president, strangely enough, has already weighed in. While a candidate, Donald Trump said his administration wouldn’t approve an AT&T-Time Warner marriage because that would put "too much concentration of power in the hands of too few." As president-elect, Trump met with AT&T executives in New York. The question now is whether Trump, as president, might try to intervene against the deal if his regulators don’t.
1. Could Trump block the deal?
The president doesn’t have direct authority to stop a proposed merger. That power rests with the Justice Department or the Federal Trade Commission, which can sue to block a combination they consider anti-competitive. (In the case of AT&T-Time Warner, the Justice Department is in charge.) The Federal Communications Commission also can have a say on media and telecommunications deals, though it’s unlikely to get a chance on this one. A president could try to influence the regulatory review of a merger, by pushing officials to impose conditions or to block the deal entirely, though that might skirt the bounds of propriety.
2. Has a president done that?
According to biographer Robert Caro, Lyndon Johnson, in 1963, won a promise of support from the Houston Chronicle by threatening to block approval of a merger between two Houston banks, one of which was led by the newspaper’s president.
3. Can’t Trump’s regulators get the result he wants?
Attorney General Jeff Sessions, who oversees the antitrust division at the Justice Department, has vowed to keep politics out of merger reviews. Ajit Pai, the Republican FCC commissioner named by Trump to lead the agency, has said that agency won’t pass judgment because there will be no transfer of airwaves licenses to trigger such a review. Pai has also been critical of merger reviews as too slow and too intrusive.
4. What exactly has Trump said?
"As an example of the power structure I’m fighting," he said on Oct. 22 in Gettysburg, Pennsylvania, "AT&T is buying Time Warner and thus CNN -- a deal we will not approve in my administration because it’s too much concentration of power in the hands of too few." (Since then, his animosity for CNN -- the cable-news unit of Time Warner -- has only deepened.) On Jan. 17, days before taking office, Trump said of the proposed merger in an interview with Axios: "I have been on the record in the past of saying it’s too big and we have to keep competition. So, but other than that, I haven’t, you know, I haven’t seen any of the facts, yet."
5. Will Justice also see the merger as anti-competitive?
If so, that could be tough to prove in court, since AT&T isn’t buying a direct competitor even as it seeks to become a media powerhouse. Still, the Justice Department in December opened an in-depth investigation of the deal. Several telecommunications companies and programming services have received demands for information as part of its review, wrote dealReporter on March 2. Regulators are asking whether combining Time Warner’s movies and shows with AT&T’s continent-spanning network will reduce competition and lead to higher prices.
6. What’s the FCC’s role?
It considers issues loosely defined as the public interest -- such as whether a deal will block innovation or reduce diversity in the media voices that influence or educate the public. Those extra considerations can amount to a higher hurdle for the deal to clear.
7. So will the FCC step in here?
Probably not. Its involvement is triggered by the transfer of federal airwaves licenses, something AT&T is trying to avert. A company the size of Time Warner might have dozens of FCC-issued licenses, including some for the big dishes that feed programming up to satellites. AT&T could avoid license transfers by, for instance, abandoning or surrendering licenses and using a third party to provide some of those services. Since Time Warner already has said it will sell its sole TV station to a third party, Pai says the FCC has no role because “the parties have structured the transaction so that it won’t come before us.”
8. Why such effort to avoid the FCC?
The FCC can, for all intents, kill a deal by sending it to a months- or even years-long review before an internal judge. The billions of dollars needed to fund a big deal can’t wait around that long, and ground shifts under corporate feet as industries evolve. The possibility of an FCC hearing helped to force AT&T and Comcast to back out of mergers in recent years.
9. Did Trump address the merger with AT&T executives?
No, according to AT&T Chief Executive Officer Randall Stephenson, one of the company leaders who spent 40 minutes with the president-elect at Trump Tower on Jan. 12. The company said the conversation touched on job creation, investment and competition. Even so, the closed-door meeting set off alarms inside the Justice Department, where attorneys in the antitrust division are usually given a wide berth to render an independent judgment based on the merits and the law -- free even from the appearance of political pressure from above.
10. What other potential issues does the deal raise?
The combined company could theoretically say that the only way to get HBO (part of Time Warner) is to subscribe to AT&T. Another question is whether AT&T might charge competitors extra for Time Warner fare, to burden them with added costs. With the deal, AT&T also gains an interest in having customers connect to its properties (such as CNN and HBO) rather than somebody else’s (Fox News, say, or Netflix). In other words, regulators want to know if AT&T will have too much influence over what the public sees -- and thinks.
11. What’s the case in favor of the merger?
In antitrust parlance, the proposed merger is a vertical deal -- one between companies up and down the supply chain. In theory, that should make the combined company more efficient. Horizontal deals -- between companies in the same line of business, like when two airlines get together -- generally speaking are more likely to run afoul of antitrust regulators because they may reduce choice and give the combined firm the power to raise prices. “This is a classic vertical merger and it eliminates no competitor from any market,” Stephenson told U.S. senators at a hearing in December. "In fact, it increases competition, particularly against the cable companies. And our intent is to disrupt the existing pay-TV model." Stephenson has said that the purchase is premised on getting expensive content into as many homes as possible.
The Reference Shelf
- Senate Democrats want AT&T and Time Warner to specify how the merger is in the public’s interest.
- Time Warner’s content factory might be key to AT&T’s survival.
- AT&T has ambitious post-merger plans for CNN.
- A big-time health-care merger was just blocked by a federal judge.
- Meet the law professor Trump may name to lead the Justice Department’s antitrust division.
- AT&T is ignoring a painful lesson from its own history, Bloomberg View contributor Stephen Mihm wrote.