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Failed Polls in 2016 Call Into Question a Profession’s Precepts

  • Electorate is tougher to gauge in world of mobile telephones
  • Seeing mortal peril for ‘a business that’s told us so much’
Bloomberg business news

How the Polls Got It Wrong

The polls blew it.

U.S. survey companies and media organizations that collectively presaged a close Hillary Clinton victory now face an autopsy on how they got it so wrong after a year suffused by polls, aggregates of polls and even real-time projections of the vote on Election Day.