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Jose Cuervo Prepares to Take Its Tequila Public

  • Cuervo may use IPO proceeds for acquisitions: deal prospectus
  • Company had considered issuing as much as $1 billion of shares
Bottles of José Cuervo Tradicional Tequila on the transportation band at a bottling factory in Guadalajara, Mexico.
Photographer: Susana Gonzalez/Bloomberg

Jose Cuervo, the world’s biggest tequila producer, is planning to go public.

The company, controlled by the billionaire Beckmann family, filed for an initial public offering on the Mexico stock exchange Tuesday. While the filing didn’t say how much the company intended to raise, people with knowledge of the matter said in May that the Mexico City-based tequila producer may seek to raise as much as $1 billion.