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Apple Hasn't Made Enough iPhone 7s

  • Pre-orders required to buy an iPhone 7 Plus on first sales day
  • Apple cut iPhone 5c orders in 2013 when sales disappointed
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IPhone 7 Goes On Sale Worldwide

When hordes of customers line up Friday to buy the iPhone 7 on its first day on sale, many risk walking away empty-handed because, more than in previous years, Apple Inc. has not made enough of the devices to meet demand.

Customers who haven’t pre-ordered the larger iPhone 7 Plus models will be unable to buy them in Apple stores Friday, the company said earlier this week. The 5.5-inch-screen model boasts a dual back-facing camera system, and analysts said inadequate supply of components for that feature has held up manufacturing.