Photographer: Daniel Acker/Bloomberg

Startup Backed by Kodak, Alibaba Fights Fakes With Invisible Ink

  • EApeiron’s markers keep products traceable over supply chain
  • Counterfeit goods accounted for $461 billion globally in 2013

The film cameras that built Eastman Kodak Co. in 1888 are long gone, yet the company’s imprint may soon be embedded on products from shoes to cigarettes.

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