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Investors Are Already Bidding Up Secondary Plays on Pokemon GO

The popular game is using Mega Drain on smartphone batteries.
Photographer: Akio Kon/Bloomberg

For mobile gamers looking to catch 'em all on the new Pokemon GO augmented reality app, running out of battery is as big a problem as running out of Pokeballs.

As millions of Americans go on long stakeouts for Pikachus or Bulbasaurs, they're enlisting the help of battery cases to ensure their phones don't run out of juice right before the big score.