Nestle Ramps Up Online Sales to Bolster Turnaround in China

  • Launching 67 products online not sold in physical shops before
  • F&B e-commerce business seeing triple digit growth rates

Nestle Bets on E-Commerce to Bolster China Sales

Nestle SA is banking on e-commerce sales to revive its struggling Chinese business, as the Swiss food company grapples with slowing growth and new shopping trends in the world’s largest consumer market.

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