Premier Foods Rejects Approach From Spice Maker McCormick

  • British cake maker spurned two advances over past 6 weeks
  • Premier partners with Japanese Cup Noodle maker Nissin

Premier Foods Plc, the British maker of Bisto gravy and Mr. Kipling cakes, rejected two approaches from American spice producer McCormick & Co. that valued the company at as much as 495 million pounds ($702 million), and instead joined forces with Japan’s Nissin Foods Holdings Co.

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