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Salesforce Plans Takeover of MetLife Tower on NYC's Bryant Park

  • Cloud company's logo to replace insurer's atop building
  • Salesforce `doubles down on New York' as it expands globally Inc. is stepping up its presence in New York City with a plan that would give it naming rights to a Manhattan skyscraper.

The developer of cloud-based business software said it will take space at 3 Bryant Park, a 41-story, 1.2 million-square-foot (111,000-square-meter) tower in Midtown. Under the deal, the building would be renamed Salesforce Tower New York, and the company’s logo would replace that of MetLife Inc. at the top of the property after the insurer leaves, said Elizabeth Pinkham, executive vice president for global real estate at San Francisco-based Salesforce.