Bugatti Mulls Four-Door Limousine to Follow Chiron Supercar

  • Electric supercar may also be in the works for Volkswagen unit
  • Brand's chief rejects idea of a Bugatti sport utility vehicle

The fuel tank cap of the Bugatti Veyron is seen outside the Schlosshotel Kronberg in Kronberg, Germany, Wednesday, July 19, 2006.

Photographer: Wolfgang von Brauchitsch/Bloomberg

Bugatti is considering the development of a four-door family car for billionaires as a follow-up for its new 2.4 million-euro ($2.7 million), two-seat Chiron.

“I can’t get the idea for a four-door limousine out of my head,” Wolfgang Duerheimer, head of the Volkswagen AG ultra-luxury brand, said in an interview at the Geneva International Motor Show. “It’s one of the options we might look into again as a possible next project.”

An expansion of Bugatti, which measures production in hundreds rather than millions of vehicles, would come amid a crackdown for Volkswagen’s more quotidian brands. VW, Skoda, Seat and Audi are grappling with the aftermath of last September’s admission to rigging the engines of some 11 million diesel cars. The parent company has promised to cut costs and prune model lines as it faces billions of euros in fines and recall costs.

Bugatti, which toyed with a four-door car five years ago when it presented the Galibier concept, is also open to adding an electric model to its lineup, Duerheimer said. While the marque decided against electric motors for the 16-cylinder, 1,500-horsepower Chiron because of the added weight, “that doesn’t mean we abandon this topic forever,” he said.

Bugatti is more of a manufacturer for automotive collectors rather than a traditional car company. Its limited audience has had special sneak previews of the Chiron since last July. Even though they’ve never driven the car, many have paid 200,000 euros, or $250,000, to get on the pre-order list for one of the 500 Chirons that will be built.

A four-door model would be a test for the brand, which was revived by Volkswagen in 1998 and has so far only produced the sold-out Veyron supercar. Even though Bugatti is extreme, it clearly has its limits. When Duerheimer was asked whether Bugatti would join the likes of Rolls-Royce and Lamborghini in building a sport utility vehicle, his unequivocal answer was “no.”

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