Taco Bell and the Secret Future of Super Bowl Hype
During the first quarter of the Super Bowl, Taco Bell will run an advertisement unveiling a top-secret new product. Unless you're a Taco Bell fan, you probably don't care. If you are, you may already have an inkling what it is. Reports of a quesadilla-chalupa hybrid—the “quesalupa"—have been circulating online for months.
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