Why Under Armour Is Paying Big Ten Money to Sponsor Yale SportsBy
Apparel deal is said to be worth $16.5 million over 10 years
More per year than Nike pays Illinois, Rutgers, Iowa State
Under Armour announced a new deal with Yale Athletics Monday, and while the terms were not officially disclosed, a person with knowledge of them said the Baltimore-based apparel company will pay $16.5 million to outfit the Bulldogs for the next 10 years.
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