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Africa Is Last Frontier for Carmakers on the Hunt for Growth

  • Nissan, Volkswagen, Ford among those with Nigerian assembly
  • Rising incomes, better roads and fuel quality boosting demand
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When Nigeria first unveiled incentives for carmakers to set up plants its auto industry had ground to a standstill.

Fast forward two years, and there are at least 36 automakers with production licenses in the continent’s biggest economy, with Volkswagen AG, Nissan Motor Co. and Ford Motor Co. already making vehicles with local partners. The country is seeking to join South Africa as the only manufacturing base for the car industry in sub-Saharan Africa, with countries from Ethiopia to Uganda hoping to follow suit.