Globe Challenges PLDT Grip on Nannies, Laborers With Cherry Deal

  • 35% of Philippine mobile phone users have smartphones, Cu says
  • Globe budgets record $850 million capex 2016 to boost data

Globe Telecom Inc. is taking aim at bigger rival Philippine Long Distance Telephone Co. in the prepaid wireless market by teaming up with Cherry Mobile to boost smartphone usage among consumers that can least afford one.

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