Microsoft, Volvo Car to Bring Augmented Reality Into Showrooms

  • HoloLens goggles to be used for safety demonstrations, design
  • Companies plan to collaborate on other auto technology

HoloLens technology.

Source: Microsoft Corp.
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Would you test drive a car using a hologram?

Microsoft Corp. and Volvo Car Group, owned by Zhejiang Geely Holding Group Co., are working together to bring Microsoft’s HoloLens augmented-reality goggles to Volvo showrooms next year to spruce up safety-feature demonstrations, car customization -- and yes, test drives.