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Israel to Launch `Buycott' to Parry EU's Settlement Label Step

  • Government to lobby EU states against designation of origin
  • Israel weighing legal action through World Trade Organization

Israel will lobby European governments and consumers to rebuff the European Union’s proposal to label the origin of goods imported from the West Bank and Golan Heights.

A “buycott” campaign conducted on all media formats will encourage EU shoppers to purchase Israeli products in defiance of the recommendation Wednesday to designate the origin of Israeli goods produced in territories seized during the 1967 Middle East war. Israeli government officials, who say the move unfairly singles out their country, will urge member states to take a critical look at the proposal and is even considering legal action against the EU through the World Trade Organization, according to Foreign Ministry spokesman Emmanuel Nahshon.