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Subway Follows Rivals in Ditching Antibiotics After 'Fresh' Image Suffers

An employee prepares a sandwich inside a Subway restaurant.
Photographer: Andrey Rudakov/Bloomberg

Subway Restaurants, the sandwich chain struggling to regain its image as the go-to healthy fast-food option, will switch to meat raised without antibiotics in the U.S. beginning early next year.

Subway’s move, which will be phased in over the next decade, follows similar announcements from fast-food rivals, which are scrambling to adjust to a shift in consumer tastes. McDonald’s said in March it would stop serving chicken raised with some antibiotics during the next two years. Yum! Brands Inc.’s Taco Bell and Panera Bread Co., meanwhile, announced the removal of artificial colors and preservatives from their menus.